A great post from a connection on LinkedIn this morning said something along the lines of: You don’t need 7 Secrets to Being an “X” Ninja. You just need to do the 80% of the simple things most people don’t… Continue Reading →
Incentive programs are designed to get people to do something. Sell more. Call more. Research more. Fill out paperwork more. But I think humans may be hard-wired to not change. I think humans look at inaction more favorably than action…. Continue Reading →
So many incentive programs are designed based on the needs and wants (and compensation goals) of the guy or gal in charge. They need to hit 110% of goal – so everyone is rewarded for 115% of goal (gotta add… Continue Reading →
I have heard many times that incentives don’t work. I can cite statistics all day that say they do but some days a picture is worth 1,000 statistics. Today is that day. Plucked from my friend’s twitter feed (@akabruno) the… Continue Reading →
We often conflate recognition and incentives. But they are not the same thing. My rule of thumb: Recognize things you hope will never change. Put incentives on things you hope do. Recognize altruism, helpfulness, honesty, effort, caring, self-management, going above… Continue Reading →
Does your program focus your people on one goal for 12 months? You’re going to lose people very quickly when you do this. Or do you have too many programs with little focus, simply running promotion after promotion after promotion…. Continue Reading →
Saw this in my LinkedIn feed today. (Email subscribers may/will need to click through to see video embedded below.) It is a promotional video for Cricket Wireless. Those who didn’t click through he’s the deal. Cricket Wireless set up a… Continue Reading →
The beginning of the year (now) is when a good part of what I call “unseen” work gets accomplished. It’s the planning, the list-making, the thinking, the reviewing. It’s when we create starting points for the rest of the year…. Continue Reading →
I should probably be posting this on Groundhog’s Day. Since I’ve rebooted Incentive Intelligence and focused on delivering shorter posts, more often, it is becoming harder and harder to come up with new and distinct topics with which to blow… Continue Reading →
I have never been a fan of using best practices as my playbook for any program I run for clients. My rationale is this: Best practices are the listing of the practices used by a large amalgam of companies. For… Continue Reading →
Many channel incentive programs require some sort of “enrollment” process. Almost every person in the program will have to agree to a privacy policy and program terms and conditions before they can play in the program. That’s friction many clients… Continue Reading →
Planning – no one does enough. Risk taking – no one does enough. Thinking – no one does enough. Thanking – no one does enough. Partnering – no one does enough. Playing – no one does enough. Reading – no… Continue Reading →
We rely too much on technology. Both as an enabler for tasks/process to makes us more efficient and as a buffer between people/conversations. If you’ve ever used email or text to take the place of a face-to-face conversation you know… Continue Reading →
“Those who have knowledge, don’t predict. Those who predict, don’t have knowledge.” –Lao Tzu, 6th Century BC Chinese Poet 2020 will be the 18th year in a row that “personalization” will be on the list of new trends to watch… Continue Reading →
Le sigh… Wrapping paper everywhere. Dishes in the sink. Belt unfastened to allow for figgy pudding (or in my case bread pudding.) The inevitable “thought that counts” presents that didn’t count, or fit, and the “what were they thinking” presents… Continue Reading →
© 2026 Incentive Intelligence — Powered by WordPress
Theme by Anders Noren — Up ↑