Domino’s Pizza offers insurance. If your pizza gets ruined after you pick it up, they replace it free. You probably have insurance on your car, your home, your life! But I find it very interesting that most clients won’t buy… Continue Reading →
I’ve seen a few articles lately talking about “psychological tricks” and “motivation hacks” to get people to do things and enhance motivation. Creating a plan and process to guide your audiences’ behaviors toward your business goals WHILE rewarding them for… Continue Reading →
Motivation has been studied, prodded, poked and dissected since cavepeople were painting on walls. And all that effort has led to multiple theories of why people do what they do. I believe each has a modicum of value and insight… Continue Reading →
I don’t have a pithy quote to share with you all on this Thanksgiving Eve. I’m not Voltaire or Oscar Wilde.
I just have my simple Thanksgiving remembrances I bring into the light each Thanksgiving. Some are wonderful. Some painful.
Incentive programs – or more accurately – influence programs – can and should do a lot of things for you. From shaping opinion and impressions to moving behaviors and creating results, incentive/influence programs are a strategic way to achieve very… Continue Reading →
A good portion of incentive and reward programs for salespeople, whether corporate or channel, are focused on the company (or sponsor) awarding the audience for achieving specific sales goals or other desirable behavior-based objectives. Most likely, based on some sort… Continue Reading →
Companies run incentive programs that use non-cash awards for very specific reasons. Most of those reasons, if not all, participants will argue with. They will argue because their objective and the company’s objective, are very different. Companies don’t run these… Continue Reading →
Guess. What is the one tool that is almost free, has a huge impact on individual performance, yet is rarely used correctly or often? [Imagine Jeopardy theme in your mind right now.] It’s not rewards – points, travel, cash or… Continue Reading →
How high is up? The amount you should reward someone for achieving their goal, doing the behaviors, taking the test, isn’t a static number. Often clients will ask what the “average” award value is when comparing themselves to other clients…. Continue Reading →