Tag paul hebert

Extra Time

Time is now our most precious commodity. Well, maybe a close 2nd to Facebook political posts. And in 2020 we get extra time.  February 29, 2020. Leap Day. Make up day. Designed to consolidate the ¼ day excess we get… Continue Reading →

Delayed Due to Time Change – Stress Testing my Body Clock

Traveling this week and writing from Vancouver, BC, Canada. That means it is 3 hours earlier than my normal body clock/posting habit. So, from your perspective I’m late. From my perspective I’m pretty much on time. And that’s an interesting… Continue Reading →

Can You Answer This Question?

When you saw that headline did you click through? If you’re reading this then you did.  And that’s what I wanted. Engagement. I didn’t need to promise you a rose garden or a gift card. I just asked if you… Continue Reading →

A/B/C Testing – Something – Nothing – Something Else

Incentives are not always the answer. Sometimes people don’t know how to do it or they are afraid to do it. That’s a training issue. Sometimes people don’t know what to do. That is a communication and clarity issue. Sometimes… Continue Reading →

You Don’t Need BIG GOALS

A great post from a connection on LinkedIn this morning said something along the lines of: You don’t need 7 Secrets to Being an “X” Ninja. You just need to do the 80% of the simple things most people don’t… Continue Reading →

Motivating Change May Be Seen as a Risk

Incentive programs are designed to get people to do something. Sell more. Call more. Research more. Fill out paperwork more. But I think humans may be hard-wired to not change.  I think humans look at inaction more favorably than action…. Continue Reading →

The Goals for Your Incentive Program Aren’t in Your Financial Reports

So many incentive programs are designed based on the needs and wants (and compensation goals) of the guy or gal in charge. They need to hit 110% of goal – so everyone is rewarded for 115% of goal (gotta add… Continue Reading →

Incentives Don’t Work. Or do they?

I have heard many times that incentives don’t work. I can cite statistics all day that say they do but some days a picture is worth 1,000 statistics. Today is that day. Plucked from my friend’s twitter feed (@akabruno) the… Continue Reading →

Recognition VS Incentive?

We often conflate recognition and incentives. But they are not the same thing.  My rule of thumb: Recognize things you hope will never change.  Put incentives on things you hope do. Recognize altruism, helpfulness, honesty, effort, caring, self-management, going above… Continue Reading →

Incentive Programs Are Many Things – and One Thing

Does your program focus your people on one goal for 12 months? You’re going to lose people very quickly when you do this. Or do you have too many programs with little focus, simply running promotion after promotion after promotion…. Continue Reading →

Give or Receive? What would your program participants do?

Saw this in my LinkedIn feed today. (Email subscribers may/will need to click through to see video embedded below.) It is a promotional video for Cricket Wireless. Those who didn’t click through he’s the deal. Cricket Wireless set up a… Continue Reading →

Reward the Unseen Work

The beginning of the year (now) is when a good part of what I call “unseen” work gets accomplished. It’s the planning, the list-making, the thinking, the reviewing. It’s when we create starting points for the rest of the year…. Continue Reading →

Repetition is the Foundation of Understanding

I should probably be posting this on Groundhog’s Day. Since I’ve rebooted Incentive Intelligence and focused on delivering shorter posts, more often, it is becoming harder and harder to come up with new and distinct topics with which to blow… Continue Reading →

Best Practices = The Rest Practices

I have never been a fan of using best practices as my playbook for any program I run for clients. My rationale is this: Best practices are the listing of the practices used by a large amalgam of companies. For… Continue Reading →

Start with a Loss

Many channel incentive programs require some sort of “enrollment” process. Almost every person in the program will have to agree to a privacy policy and program terms and conditions before they can play in the program. That’s friction many clients… Continue Reading →

« Older posts Newer posts »

© 2024 Incentive Intelligence — Powered by WordPress

Theme by Anders NorenUp ↑