Incentive Intelligence

Category

Psychology

“Pseu-Pseu-Pseudio” Motivation?

When you are outbid on an auction site you get ticked off. You jump on your phone and bid again – claiming your rightful place at the top of the heap as the #1 bidder. Then someone bids above you… Continue Reading →

Time is NOT on Your Side

You know what humans are terrible with? Time. We don’t do well when we have to think in longer time scales. Save for retirement? I’ll do that next year after all I won’t need that for another 40 years. Lose… Continue Reading →

Head Starts Can Double Results

People love a head start. So much so if you give your program participants a head start in your incentive program you will get much higher results. In one experiment with “punch cards”, people who were given a “get a… Continue Reading →

“The only sin is mediocrity.” – Martha Graham

Register for our webinar being held tomorrow, Tuesday – September 17th at 12 Noon EDT (11:00 am CDT) We talk about all the sinning going on with incentive program design. Pearls may be clutched! Webinar panelists will include myself and Kurt… Continue Reading →

What do you call a reward program designed by committee? A Chimera!

I read Michael Crichton’s book “Next” a few years back. The book focuses on gene therapy and the use – or more accurately –the misuse of genetic material.   Early on in the book the concept of a Chimera was brought up.  A… Continue Reading →

Never Cross the Social and Market Norms Streams

One of my favorite books on influence is “Predictably Irrational” by Dan Ariely. It’s a mash up of “Freakonmics” and “Influence: Science and Practice” and “Fooled by Randomness.” I reference the book regularly and have my e-notes in a special file… Continue Reading →

One Question to Ask if You Want to Increase Performance

Incentive programs reward people for hitting specific goals.  Typically, you announce the requirements and as your audience performs and hit the specified hurdles, they earn awards – points, credits, what have you. The points earned can be redeemed for merchandise,… Continue Reading →

Incentive Award Choices – Focus on “We” Awards

What I thought about this weekend is that most companies would love to have all their employees (or their distribution channel and customers for that matter) focused on the best interests of the company.  However, that is a difficult task. … Continue Reading →

Why You Shouldn’t “HOP” to Awards First to Influence Behavior

Read to the end – video embedded! Over my thankfully too many years in the influence, incentive and reward industry I have seen one axiomatic behavior by clients and amateur/poser solution architects when it comes to designing programs to influence… Continue Reading →

Posting Everywhere but Here

Sometimes I get busy writing for other people and don’t get a chance to support my own blog. This is one of those weeks. I had two posts go live this week on different sites. I must of been in… Continue Reading →

Why Maslow Needs to Retire

A while back (like in 2009) I wrote what follows. This is edited a bit but by and large it is the same post (google seo be damned!) Back then I ran a decidedly unscientific poll asking if Maslow’s Hierarchy… Continue Reading →

I Knew Paul Was Meant for Greater Things When…

Unfortunately, I’ve been to funerals. I’ll wager you have too. Common to most is the “memory lane” exercise, where a family member, friend or religious representative, walks through the life and times of the deceased. For one funeral I attended… Continue Reading →

If You Manage People This Post Will Make You 100% More Effective

One of my all-time favorite books is “The Drunkard’s Walk. How Randomness Rules Our Lives.” I am a big fan of randomness – or more accurately – how we mistake randomness for causation or how we continue to ignore the… Continue Reading →

Being a Participant VS Participating

Back in 2007 I read a post on a site that is no longer showing up in a google search. So much for the internet “always” remembering. (But I do. Ping me if you forgot where you put your keys.)… Continue Reading →

#1 Thing Incentive Programs Get Wrong

I get frustrated sometimes when I read articles, posts and even books about incentives, rewards, recognition and other topics related to designing and delivering great influence programs. Mostly because I continue to see bad advice being doled out over and… Continue Reading →

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