What is Paul Thinking?

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How to structure competitive group incentives… correctly

There is a common incentive program structure that has been around forever. It’s called “group competition.” In an incentive program that uses group competition, the audience is segmented into groups based on their performance levels (sales, profits, number of customers)… Continue Reading →

If I’m not home … I might be here…

When I started writing my blog I was prolific. One a day. Every day. Over time I got busier and busier. And the blog suffered. Still does. I’m still writing but not always here. If you’ve checked the sidebar on… Continue Reading →

Take me to the pilot… Good Incentive Design

Incentive programs are sometimes more art than science. I think that is due to a variety of studies that contradict each other and gurus who do the same. That tension creates “gray” areas and they get filled with the “art”… Continue Reading →

The Only 2 Incentives You Really Have to Think About

If I had a nickel for every time someone asked me “what incentive should I run to help me grow my business?” I’d have enough nickels to buy something really expensive. If I had a dollar for every time I’d… Continue Reading →

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