Incentive Intelligence

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Advice

Stop Being Strategic

We value strategy and strategic thinkers. How often do you hear things like, “that person is really strategic” as if that was the ultimate level on some hierarchy of business value? I call BS on that. Strategy is important. It… Continue Reading →

So, How’s That Diet Going? Yeah, Me Too…

The holiday is behind us. I truly hope your Thanksgiving was filled with thanks (of course), was safe, and included all the trimmings that make for great memories. And for many of you (us?) who didn’t follow our diet plans… Continue Reading →

When Looking Backward is the Best Way Forward

I love this quote from Douglas Adams, of Hitchhikers Guide to the Galaxy fame: “We all like to congregate at boundary conditions. Where land meets water. Where earth meets air. Where bodies meet mind. Where space meets time. We like… Continue Reading →

Things Your Incentive Program Should Never Do

Incentive programs – or more accurately – influence programs – can and should do a lot of things for you. From shaping opinion and impressions to moving behaviors and creating results, incentive/influence programs are a strategic way to achieve very… Continue Reading →

You Don’t Run Incentive Programs To Be Nice

Companies run incentive programs that use non-cash awards for very specific reasons. Most of those reasons, if not all, participants will argue with. They will argue because their objective and the company’s objective, are very different. Companies don’t run these… Continue Reading →

How Much Should You Reward Someone in an Incentive Program?

How high is up? The amount you should reward someone for achieving their goal, doing the behaviors, taking the test, isn’t a static number. Often clients will ask what the “average” award value is when comparing themselves to other clients…. Continue Reading →

Sometimes the Answer is No

Everyone has met a salesperson who can’t take no for an answer. Every time you give them a reason you don’t want to buy their solution, they hit the “objection response data base” and continue the conversation. Annoying right? So,… Continue Reading →

Incentive Programs Are About Choices – Not “Conditioning”

There is a lot of conversation in the incentive blogsphere (yeah – it’s a thing) about how incentive programs influence behaviors. So much of it is misinformed and just bad design. There is too much braying from program designers who… Continue Reading →

The “Intelligence By Proximity” Fallacy

But let’s not let someone get away with “intelligence by proximity” or as I like to say – “Standing next to Einstein” and hoping the buyer can’t tell the difference between them and a real thought leader.

Why You Shouldn’t “HOP” to Awards First to Influence Behavior

Read to the end – video embedded! Over my thankfully too many years in the influence, incentive and reward industry I have seen one axiomatic behavior by clients and amateur/poser solution architects when it comes to designing programs to influence… Continue Reading →

How to structure competitive group incentives… correctly

There is a common incentive program structure that has been around forever. It’s called “group competition.” In an incentive program that uses group competition, the audience is segmented into groups based on their performance levels (sales, profits, number of customers)… Continue Reading →

5-Part Blog Series in PDF Form – Thoughts on Enterprise Incentive & Reward Design

The first post in this series went up July 25, 2017 and the final installment was live on October 12, 2017. Can’t rush brilliance – or its opposite. I said when I started the series that I’d combine the posts… Continue Reading →

Being a Participant VS Participating

Back in 2007 I read a post on a site that is no longer showing up in a google search. So much for the internet “always” remembering. (But I do. Ping me if you forgot where you put your keys.)… Continue Reading →

5 of 5 – The Final Chapter Enterprise Incentive Design – The FIRST Thing You Should Do

[I probably should have crafted this series of posts better since this is the last in the 5-part series and it is all about the first thing you should do before creating your program/initiative. Hindsight is always 20/20 and foresight… Continue Reading →

A New “Paul”Cast – Tie Dyed and Geeked Out!

Sometimes you need to break the rules to feel alive. This is one of those times. Normally, I try to focus “Paul”Cast topics on early career advice but this one is a bit different. This time we’re focusing on an… Continue Reading →

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